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This tool relates English terms to concepts from the
SUMO
ontology by means of mappings to
WordNet synsets.
Gloss: a message issued in behalf of some product or cause or idea or person or institution; "the packaging of new ideas"
hypernym 106598915 - content, message, subject_matter, substance
part holonym 101112420 - marketing
derivationally related 200976653 - advertise, advertize, promote, push
hyponym 107247451 - buildup
hyponym 107247925 - PR, public_relations
hyponym 107248060 - blurb, endorsement, indorsement
hyponym 107248507 - ballyhoo, hoopla, hype, plug
hyponym 107248653 - pitch, sales_pitch, sales_talk
hyponym 107248801 - ad, advert, advertisement, advertising, advertizement, advertizing
hyponym 107249817 - sales_promotion
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