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Sigma KEE - Advertising
Advertising(advertising)ad, advert, advertise, advertisement, advertising, advertize, advertizement, advertizing, advertorial, bill, book_jacket, broadsheet, broadside, circular, classified, classified_ad, classified_advertisement, commercial, commercial_message, direct_mail, direct_marketing, dust_cover, dust_jacket, dust_wrapper, flier, flyer, handbill, infomercial, informercial, mailer, newspaper_ad, newspaper_advertisement, plug, preview, prevue, promote, promotional, push, sales_promotion, show_bill, show_card, stuffer, teaser, theatrical_poster, throwaway, top_billing, trailer, want_ad

VerbNet: promote-102|promote, promote-102|promote, promote-102|promote, promote-102|promote,


appearance as argument number 1
-------------------------


(documentation Advertising ChineseLanguage "这是一种 Disseminating,它是以 TextIcon (广告)的方式表示,目的为了推广销售一种 Object。") chinese_format.kif 3251-3252
(documentation Advertising EnglishLanguage "A Disseminating whose purpose is to promote the sale of an Object represented in a Text or Icon (the advertisement).") Merge.kif 12147-12149
(subclass Advertising Disseminating) Merge.kif 12146-12146 Advertising is a subclass of disseminating

appearance as argument number 2
-------------------------


(subclass WebListing Advertising) UXExperimentalTerms.kif 30-30 Web listing is a subclass of advertising
(termFormat ChineseLanguage Advertising "广告") chinese_format.kif 1197-1197
(termFormat EnglishLanguage Advertising "advertising") english_format.kif 1616-1616

appearance as argument number 3
-------------------------


(domain webStoreAdvertisement 1 Advertising) UXExperimentalTerms.kif 532-532 The number 1 argument of web store advertisement is an instance of advertising

antecedent
-------------------------


(=>
    (and
        (instance ?REQUEST ViewItemRequest)
        (instance ?ACCESSING AccessingWebPage)
        (instance ?PAGE ViewItemPage)
        (instance ?AGENT Agent)
        (instance ?LISTING Advertising)
        (subProcess ?ACCESSING ?REQUEST)
        (component ?PAGE ?LISTING)
        (destination ?ACCESSING ?PAGE)
        (agent ?ACCESSING ?AGENT))
    (viewedListing ?AGENT ?LISTING))
UXExperimentalTerms.kif 1774-1785
(=>
    (instance ?ADVERT Advertising)
    (exists (?OBJ)
        (and
            (refers ?ADVERT ?OBJ)
            (hasPurpose ?ADVERT
                (exists (?SALE)
                    (and
                        (instance ?SALE Selling)
                        (patient ?SALE ?OBJ)))))))
Merge.kif 12151-12156

consequent
-------------------------


(=>
    (advertisedOn ?OBJ ?SITE)
    (exists (?ADVERT)
        (and
            (instance ?ADVERT Advertising)
            (hostedOn ?ADVERT ?SITE)
            (patient ?ADVERT ?OBJ))))
UXExperimentalTerms.kif 248-254
(=>
    (instance ?DESCRIPTIONPAGE ProductDescriptionPage)
    (exists (?PRODUCT ?ADVERTISEMENT)
        (and
            (instance ?PRODUCT Class)
            (instance ?ADVERTISEMENT Advertising)
            (patient ?ADVERTISEMENT ?PRODUCT)
            (part ?ADVERTISEMENT ?DESCRIPTIONPAGE))))
UXExperimentalTerms.kif 2238-2245


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